Be it an object or an idea, when packaged simply anything has the potential to be understood in an instance. A certain neatness draws us to it we might say.
In terms of using the object in question packaged simply, the simplicity of packaging might help us in connecting to it for the sake of implementing or using it. Certainly, it is not fair to assume this will always be so, yet many times it is.
Another benefit of having something packaged simply, at least from the perspective of respecting the environment, is the absence of unnecessary waste. So often we have to fight our way through needless layers of plastic, cardboard and the like to actually reach the thing which could easily have been packaged simply.
The question to be asked may well be whether those who, for whatever reasons, fail to ensure their product or service is packaged simply have ever attempted to use it? If yes, why weren’t better opening instructions included? If no, why not?
Taking the matter of being packaged simply to perhaps extreme levels, to what extent are we hiding behind facades, hype, and bluff? Would it be fair to say we live up to our words and communicate effectively who we are, being authentic at all times?
To share your thoughts on the points raised here, please leave a comment below. For now, thanks for reading this ‘Packaged simply‘ post.
Brian Groves DipM MCIM Chartered Marketer, CTI-trained Co-Active Coach, and Freelance Trainer, supplies professional and personal development through coaching, coaching workshops, marketing development training and English language training.
As an Adjunct Professor at the Catholic University of Milan, Italy, Brian teaches a postgraduate course based on dramatic texts and elements of coaching to examine various work-related performance matters.
Brian’s goal is to support through coaching, training and writing all who wish to reach their full potential, in education, work or life in general.
The stage of work (2016)
Performance skills at work (2015)
Elements of theatre at work (2010)