Back in the day, ABC invariably stood for ‘Always Be Closing’ whereas today ‘ABC – Always Be Connecting’ seems a more applicable statement.
‘ABC – Always Be Connecting’ represents an open mindset. Given the general preference for a 24/7 approach to communication nowadays, being constantly connecting is something we can understand and most likely engage in.
Connecting here, however, goes beyond collecting actual or virtual business cards. ‘ABC – Always Be Connecting’ involves a deepening of mutual understanding and appreciation of opinions.
Furthermore, ‘ABC – Always Be Connecting’ can be considered a model for any form of interaction we undertake. Collaboration flourishes in an environment in which people feel they are participants as opposed to mere extras or numbers on a staff list.
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Brian Groves DipM MCIM Chartered Marketer, Coach, Trainer and Author, supplies professional and personal development to a portfolio of corporate and individual clients.
As an Adjunct Professor at the Università Cattolica, Milan, Italy, Brian teaches the International graduate courses Leadership coaching: bringing potential to the stage of work and Personal marketing: performance skills at work.
Brian’s goal is to support through coaching, training and writing motivated people who wish to live their potential, in education, work or life in general.
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